Global software major Microsoft on Thursday unveiled the upgraded version of Windows Live in India.
Windows Live services, which comes with a set of online tools, is designed to bring together all e-mail accounts, photos, blogs, address books and other online information of users on their computers and mobile phones.
"Internet savvy consumers are relying more and more on the web to communicate and share with their friends and family, but they are also becoming increasingly frustrated with how to keep all information with safety and security," Microsoft India Country Manager (Online Services Business) Jaspreet Bindra told reporters in New Delhi.
The Windows Live set of services is composed of several free PC applications connected to services delivered over the internet.
The new version encompasses more than 20 services, including Windows Live Hotmail, Windows Live Photo Gallery and Windows Live OneCare Family Safety.
Courtesy : Expressindia.com
MS launches upgraded version of Windows Live
November 16, 2007, 11:04 amFacebook invites ads into user profiles
November 14, 2007, 9:02 am
Social network Facebook unveiled a new advertising system on Tuesday that will let Companies introduce ads into the user pages of its 50 million members, and launch dedicated pages on the site for their brands.
The privately held company has signed on several dozen partners for the system, including phone company Verizon Communications Inc, movie rental chain Blockbuster Inc and online auction market eBay Inc.
"What we're building here is a massive network of real world connections through which people can share information," Facebook Chief Executive Mark Zuckerberg told a gathering of advertising and media executives in New York.
Facebook's ad partnerships could pose a new challenge to News Corp's MySpace, the world's largest online social network, and Web search leader Google Inc.
Both seek to offer advertisers more direct and efficient ways of reaching audiences on the Web and have announced new advertising and social network programs in the last week.
Microsoft Corp took a minority investment in Facebook last month that valued the privately held company at $15 billion, largely on the expectation the social network would soon be able to mine user profiles for valuable ad data.
Facebook's new advertising system will test how willing users are to accept advertising in the most personal of media formats. Partners said users would soon make it clear what kind of advertising they wanted to hear.
"It's not about being commercial, it's about being useful," said Quincy Smith, president at CBS Interactive.
Zuckerberg was unapologetic when asked whether the influx of advertising could put off users who flocked to the site as a fun way to interact with friends.
"It's an ad-supported business," he said. "It's a free service and it's ad supported."
Other partners include media sites such as IAC/InterActiveCorp's CollegeHumor.com, New York Times Co and Sony Pictures as well as the National Basketball Association, Coca-Cola Co and Unilever Plc.
FACEBOOK ADS
Facebook users have their own profile pages, where they post updates on their daily activities, photos, hobbies, and other information. These updates are sent to the pages of their friends and social groups via a "news feed."
The news feed item is seen by dozens to hundreds of a user's friends on Facebook, creating a loose system of recommendations that is transmitted instantaneously.
The new "Facebook Ads" system will allow users to have their online behavior, including advertiser sites they visit or the products they buy, appear on the news feeds if they choose.
"It's way more organic and natural to have
Courtesy : Expressindia.com
The privately held company has signed on several dozen partners for the system, including phone company Verizon Communications Inc, movie rental chain Blockbuster Inc and online auction market eBay Inc.
"What we're building here is a massive network of real world connections through which people can share information," Facebook Chief Executive Mark Zuckerberg told a gathering of advertising and media executives in New York.
Facebook's ad partnerships could pose a new challenge to News Corp's MySpace, the world's largest online social network, and Web search leader Google Inc.
Both seek to offer advertisers more direct and efficient ways of reaching audiences on the Web and have announced new advertising and social network programs in the last week.
Microsoft Corp took a minority investment in Facebook last month that valued the privately held company at $15 billion, largely on the expectation the social network would soon be able to mine user profiles for valuable ad data.
Facebook's new advertising system will test how willing users are to accept advertising in the most personal of media formats. Partners said users would soon make it clear what kind of advertising they wanted to hear.
"It's not about being commercial, it's about being useful," said Quincy Smith, president at CBS Interactive.
Zuckerberg was unapologetic when asked whether the influx of advertising could put off users who flocked to the site as a fun way to interact with friends.
"It's an ad-supported business," he said. "It's a free service and it's ad supported."
Other partners include media sites such as IAC/InterActiveCorp's CollegeHumor.com, New York Times Co and Sony Pictures as well as the National Basketball Association, Coca-Cola Co and Unilever Plc.
FACEBOOK ADS
Facebook users have their own profile pages, where they post updates on their daily activities, photos, hobbies, and other information. These updates are sent to the pages of their friends and social groups via a "news feed."
The news feed item is seen by dozens to hundreds of a user's friends on Facebook, creating a loose system of recommendations that is transmitted instantaneously.
The new "Facebook Ads" system will allow users to have their online behavior, including advertiser sites they visit or the products they buy, appear on the news feeds if they choose.
"It's way more organic and natural to have
Courtesy : Expressindia.com
HCL to set up 5 tech centres at Rs 1,000 cr each
November 1, 2007, 5:29 pm
The country's fourth largest software exporter HCL Technologies on Thursday said it will set up five technology hubs across the country which will entail an investment of Rs 1,000 crore each.
Through the new initiative, the company would generate employment for nearly one lakh people in the next 5-7 years.
The proposed centres are expected to come up in Bangalore, Chennai, Nagpur and Madurai. The company on Thursday inaugurated its first centre in Noida.
While Bangalore and Chennai centres are expected to be operational by second quarter of next fiscal, the remaining two would come up by end of 2009.
Courtesy : Expressindia.com.
Through the new initiative, the company would generate employment for nearly one lakh people in the next 5-7 years.
The proposed centres are expected to come up in Bangalore, Chennai, Nagpur and Madurai. The company on Thursday inaugurated its first centre in Noida.
While Bangalore and Chennai centres are expected to be operational by second quarter of next fiscal, the remaining two would come up by end of 2009.
Courtesy : Expressindia.com.